Account Executive, Womenswear

Employment Type

: Full-Time

Industry

: Advertising/Marketing/Public Relations



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Account Executive, Womenswear

Ref #:

5572839

Department:

Wholesale Sales

City:

New York

State/Province:

New York

Country:

United States

Company Description

Ralph Lauren Corporation (NYSE:RL) is a global leader in the design, marketing and distribution of premium lifestyle products in five categories: apparel, accessories, home, fragrances, and hospitality. For more than 50 years, Ralph Lauren's reputation and distinctive image have been consistently developed across an expanding number of products, brands and international markets. The Company's brand names, which include Ralph Lauren, Ralph Lauren Collection, Ralph Lauren Purple Label, Polo Ralph Lauren, Double RL, Lauren Ralph Lauren, Polo Ralph Lauren Children, Chaps, and Club Monaco, among others, constitute one of the world's most widely recognized families of consumer brands.

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Position Overview

Responsible for driving sales and nurturing a mutually profitable business relationship within an assigned account base by setting and implementing strategies that support the Lauren Brand.

Essential Duties & Responsibilities

* Develop and implement business plan by account to achieve corporate sales goals.

* Build seasonal plans to meet the business objectives and needs for each account in collaboration with buyer.

* Analyze business by door to maximize sales opportunities (weekly, monthly, seasonally, and annually).

* Partner with Retailer to regularly forecast OTB components: sales, markdowns, receipts and mark up.

* Develop and execute in season action plans to improve OTB forecast, reacting to business trends, resulting in improved natural margin performance.

* Interface and support Retail Development teams for each account to ensure effective execution of retail merchandising and sales strategy by account.

* Support integrated marketing plan (capital, advertising, collateral) by account.

* Partner with marketing to coordinate special events by account/by door.

* Communicate trend and competitive information internally.

* Minimize returns and liabilities for the corporation through resolving oversold, confirmations, and monitoring store adherence to markdown cadence.

* Receive weekly sales/stock information from accounts, and perform weekly analysis of by style/by door selling.

* Maintain order changes, substitutions, confirmations, and shipping status/order tracking for accounts.

Experience, Skills & Knowledge

* At least 3-5 years sales/account management experience.

* Strong knowledge of apparel product.

* Strong understanding of retail math and sales planning.

* Strong interpersonal, communication, presentation skills.

Account Executive, Womenswear

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